Entries in iPad 3 (16)

iMovie on the new iPad, as much as 33% faster

IMovie iPad3 Faster

The general consensus around the web is that the new iPad is roughly the same speed as the older iPad 2. The the CPU at the heart the A5X is still dual-core and it's even running at the same 1GHz clock speed, only 3D applications and games should see a speed increase from the new quad-core graphics engine, right? Perhaps not.

In our very first iPad 3 vs iPad 2 speed test, we recorded a 33% speed increase.

From a cold start we exported an 11 minute 1080p iMovie project to the camera roll at 1080p. The new iPad was able to encode the final video significantly faster than realtime, taking just 7:59. The iPad 3 completed the entire export, including copying the video to the camera roll in just 9:25. The iPad 2 completed the full export in 12:29. That's a saving of 3:04. In others words, the iPad 3 was roughly 33% faster. That's a significant speed boost.

We are not suggesting that the iPad 3 is generally 33% faster than last years model, but rather that there are clearly some areas, video encoding is one example, where users will see a significant increase in performance.

We'll carry on testing and report back what we find. Please let us know if you find any differences in performance that you feel will be of benefit to our readers.

"Like a glowing piece of paper". The Verge's Joshua Topolsky reviews the new iPad

The first iPad 3 reviews are starting to appear. Just as we expected, the main focus of nearly every one of these early reviews is the breathtaking quality of the display. Here's one of our favourite quotes from Joshua's thorough review at The Verge:

"You literally can't see pixels on the iPad's display when you hold it at a regular distance, and even up close you have to really inspect the thing to see dots. For rendered text or high resolution images, it just looks otherworldly; like a glowing piece of paper. There were moments when I was testing the device when I would just marvel at a single paragraph of text, or I kept zooming in and out on a particular headline to see how cleanly fonts are rendered on this screen."

We have included the video review seen above, but please be sure to read the entire review, it includes some remarkable screenshots of the Retina display and some 5MP camera samples.

Source: The Verge

Hands on with the new iPad


On the 16th March 2012 the next chapter of the iPad story begins. Having already lived up to our greatest expectations, the new iPad goes all out to prove that it really is the most creative computer yet imagined. What makes the iPad 3 (yes, we'll be calling it the iPad 3) so much better for content creation? Two things; The stunning Retina display and the significant boost in camera quality.

Retina display. Better than a laptop display, better than print

We cannot express enough just how much of a difference this new Retina class display will make for content creation. As our correspondent at the launch event said, "It's truly marvellous! You simply have to see it with your own eyes to believe how good it actually is!" The general consensus from those that have spent time with the new iPad is that it exceeds even the quality of the superb iPhone Retina display. We've written at length about the advantages of a super high resolution display, we fully expect the launch of the iPad 3 to create a surge in the demand for similar displays across all computing devices, from phones to televisions. Can you imagine how sumptuous ArtRage will look on the iPad 3?!

Our correspondent mentioned that although photos, web pages and books looked very special indeed on the iPad 3, it was the 1080p video that really impressed. Many potential iPad 3 owners may never have seen 1080p video displayed at full resolution, so there's another advantage of the Retina display.

2012 03 07 217

A camera to take seriously

We predicted that Apple would pack the iPad 3 with the same camera as the iPhone 4S but at 5MP and that is exactly what Apple did. The samples that Apple have used to demonstrate the quality of the new camera do a great job of showing just how much better this new camera module is.

We realise that there is a real stigma attached to taking photos and shooting video with a large tablet, but we believe that this bias will gradually disappear. Education and Enterprise seem like prime markets in which iPad photo and video capture to flourish. Be assured that now that iPad has a useful daylight camera we'll be helping you to get the very best from it here at iPad Creative.

iLife complete

iPhoto has finally arrived to the iOS and just as we expected it's quite special. Most iPad users will find that iPhoto does everything they need. One area of contention is photo management. Photos on the iPad still exist in a silo, even Apple's own iPhoto has only a limited access to the basic file structure of the photo and video library. This has to change, and we fully expect Apple to address this and other restrictions in iOS 6.

iMovie, GarageBand and the iWork apps also got significant updates. We'll do our best to cover those is future posts, probably after the 16th March.

What do you think of the new iPad? Let us know in a comment below.

Many thanks to Margi Laurin for the superb painting at the head of this page!

A different kind of iPad 3 prediction: The 4 apps to be demoed at the launch event are...

Ipad3 ipad2S ipad2X demo apps

We've made plenty of predictions about what features the new iPad 3 (iPad 2S or 2X?) might bring, so we thought it might be a tad more exciting to predict what new apps Apple might decide to demonstrate alongside the new iPad during the launch event next month.

After a review of the continued success of the iPad, which will no doubt feature a warm and fuzzy video that shows how the iPad is transforming lives across the globe, the focus will then likely move to hardware improvements. As we've said many a time, we think that most attention will be given to the new 3.15MP Retina display.

iPhoto, a showcase for the Retina Display

We think that iPhoto for iPad has been ready for quite some time. Only the launch of iCloud and the iPad 3 with its Retina display has stopped Apple from rolling out iPhoto for iPad already. iPhoto will likely be the first app that Apple demonstrate during the iPad 3 launch event. What better way to show off the eye popping detail of the new display and the quality of the new 5MP camera module?

iMovie 2, a showcase for the new camera

Again, with the focus on the new display and the new camera module, iMovie 2 seems like an obvious candidate for a iPad 3 app demo. Expect iMovie 2 to include the ability to edit dual video tracks. The iPad 3 will also include 1080p video capture with image stabilisation, just like the iPhone 4S.

OnLive, so that's where it went!

Where is OnLive's gaming app? We know that it was submitted to Apple around the same time as the Android version, but almost 3 months later it's still missing. Intriguingly, neither Apple or OnLive are willing to give a reasonable answer as to its whereabouts. While it's possible that either Apple or OnLive have found a major bug that's holding everything up, or that Apple have flat out rejected the app on other grounds, this seems unlikely to us. We think something else happened.

We think OnLive submitted the app just as they said they did, Apple then tested it, and because of the controversial nature of the OnLive gaming service, the final decision as to whether or not the app got the green light had to be made by someone fairly high up in Apple's management team. This same Apple member of management asked the obvious question of OnLive, can this app be made to stream gaming content at 2048 pixels wide (Retina display quality)? The answer was yes, and a deal was made that meant that the OnLive app would be part of the iPad 3 launch event.

Real Racing 3, an old favourite returns

Back in May 2011 EA purchased Firemint, the developers behind the hugely successful Real Racing and Flight Control series. Not long after the purchase, EA declared it had stopping working on the latest iOS instalment of its Need For Speed series. EA simply stated that it was focusing on 'fewer, bigger, better' experiences. Firemint seems to be one of the favoured few developers that get early access to new iOS hardware, we see no reason why this would not be the case this time around. We expect EA (Firemint) to be ushered on stage to show off a spectacular looking Real Racing 3. With EA overseeing the project we should expect to see a garage load of licensed cars and music tracks. Real Racing will become to iOS what Gran Turismo and Forza are to their respective platforms, the definitive driving experience.

So there we have it, 4 apps that we half expect to see demoed alongside the iPad 3 at the launch event. What do you think, are we on the right track with our predictions? Let us know in a comment below.

2 reasons why the iPad 3 might feature an 8MP camera just like the iPhone 4S


Will the iPad 3 really get the same camera module as the iPhone 4S as recent rumours suggest? Though we can't deny that we would love to see the iPad 3 turn out videos and photos that are of the same extremely high standard set by the iPhone 4S, it would seem like an odd move for Apple as they tend to favour slimness over utility in this area.

However, there are 2 good reasons why the next iPad just might get the full 8MP unit.

Retina class display

Almost exactly 1 year ago we looked in detail at why an iPad with a Retina class display would be a game changer:

"Bumping the iPad display up to Retina Display quality will make all laptop and netbook displays appear like they have been constructed from Lego blocks. Using a laptop again, even one as nice as a MacBook Air, will seem like a huge step backwards in screen quality. Full HD movies (1080p) will look sharper than on any other display available. Photos will be almost indistinguishable from high quality prints. Viewing web pages, especially in portrait mode, will be the best web experience available."

What better way to show off the Retina display on your lovely new iPad 3 than to capture, edit and display glorious photos and videos all on the same device?

We have iWork, GarageBand and iMovie, but where is iPhoto for iPad

Back in March we discussed at length the reason for the missing iLife app, iPhoto:

"We think iPhoto will arrive at the same time as the long rumoured iPad with Retina Display (iPad 3?). What better first party app to promote the eye-popping clarity of a Retina Display than iPhoto?

Out of the box photo management and editing on the iPad is non existent. To be honest, it's simply not acceptable. We are certain that Apple realise this and that they are working on fixing this problem, and probably using an iPad specific version of iPhoto.

We expect iPhoto for iPad by April 2012 at the very latest. It really can't come soon enough!"

We still believe that iPhoto is only a few months away at most, in fact, we think it will be launched alongside the iPad 3. Much of the iPad launch event with be focused on the gorgeous display and how it makes photos look just like high quality prints, Having an extremely high quality camera to complement the Retina display and the all new iPhoto for iPad might be just enough of an incentive for Apple to have added another 1mm to the thickness of the iPad 3 casing.

Our hunch is that the camera module will get a significant upgrade but that it will not be the same module as the iPhone 4S. An autofocus capable 5MP unit with 720p stabilised video capture (similar to the iPhone 4) seems the mostly likely, but we feel that there is an outside chance of the full iPhone 4S 8MP unit.

Of course, the discussion of if it's even practical to take photos and videos with an iPad will run and run, but as the quality of the camera unit, display and software increases it will certainly become a option that some will seriously consider. And if the rumours of a smaller iPad pan out, the proposition will seem even less strange.

iPad with a 3D display and UI: Why it would be a game changer


Reality is not flat. Photographic and artistic representations of the world around us are currently presented in just 2 dimensions because the technology is not yet mature enough to offer a compelling way to create and present these representations in 3 dimensions. This 2 dimensional representation of reality on screen and in print is a poor show, it's a problem that needs solving and we think that Apple will be the company to do exactly that. 

Before we go any further we feel compelled to address the common complaints of 3D, there are those that feel that its recent resurgance in our cinemas is something truly unholy. The simple fact of the matter is this: The human brain is used to getting different images through each eye, getting the same image through both eyes is unnatural. Yes, 3D is more natural than 2D.

Whilst we have all grown comfortable with 2D images, in print and on our displays, this is not natural, not at least for images that are supposed to be representations of real places and objects. It's no more natural than black and white television was back in the 1950's. Yes, artists may choose to create photos, paintings, illustrations and movies in 2D, but this should be a stylistic choice just as the use of black and white instead of full colour is.

We wish critics of 3D would offer more clarity of argument when denouncing 3D cinema and television. Yes, they may well have issues with the current technology or the way that it is marketed, but to declare 3D in general as a gimmick is just ridiculous.

Clues as to how Apple might solve this problem

Because of a large number of patent applications that Apple has submitted on the subject, we already know that Apple is working on several technologies that it could apply to the field of 3D displays and user interfaces. What combination of these technologies Apple might use is open to debate, but we can have a good guess at some that might make an appearance at some point within the next 3 to 5 years.

Autostereoscopy: With any autostereoscopic display, the greater the number of pixels packed into the display, the better. A common example of a lenticular autosterescopic display is the display found in the top half of the Nintendo 3DS. Though the native resolution of the 3DS display is 800 x 240 pixels, the effective resolution is just 400 x 240 pixels per eye. Hence, endowing the iPad with a Retina class display (2048 x 1536 pixels) is a massive step in the right direction. If Apple go down the route of a lenticular autostereoscopic display, like the Nintendo 3DS, then the effective resolution would be 1024 x 1536 per eye, that's still considerably higher than the current 1024 x 768 resolution of the current iPad display.

Eye Tracking: A number of Apple's 3D related patents mention face tracking technology. Face tracking, or essentially eye tracking, is an important part of presenting the illusion of looking into a real physical world using just a flat display. See the Parallax entry on Wikipedia for much more information on the subject.

3D Motion and Gesture Sensing: Interacting with the 3D environment is where things will start to get really interesting. Apple's multi-touch technology, no matter how sophisticated it is, is all about manipulating a virtual 2D environment. Apple will need to jump to an entirely new level of user interface if the iPad is to be a truly effective 3D content creation device. Something like Microsoft's Kinect technology is one solution, and fortunately Apple have been working on something very similar to Kinect for a number of years. While it might seem far-fetched to believe that Apple could bring full 3D motion and gesture sensing to the iPad anytime soon, one only has to look at how effectively the Kinect performs to see that it's not beyond that realms of possibility.

Processing Power: It's likely that the iPad 2 will still be the reigning king of graphical horsepower right up until the day before the iPad 3 is launched. Despite Android tablet manufacturers packing their tablets with ever more powerful GPU/CPU chipsets, the mighty A5 is still in a league of its own in this regard. Having the ability to push pixels around the screen at an alarming rate is a prerequisite for any device that has to generate 2 separate world views, one for each eye. Fortunately, as we have already noted Apple is on a good GPU/CPU development path.

What will a 3D iPad mean to artists

Having an iPad with a proper 3D display, however Apple decide to implement it, will be a massive boon to those looking to watch 3D movies and play 3D games, but how will it benefit artists?

We can think of many ways in which an iPad with a proper 3D display and 3D motion and gesture sensing UI could literally transform the act of content creation, but we'll highlight just one area as an example for now.

3D Painting: Imagine being able to create a 3D watercolour by gesturing in the space above the iPad display. You might start off with an overall light coloured wash in the top half of the scene to represent the sky. To do this you would paint with your 4 fingers at a distance of about 8" above the iPad display. The further away from the display your fingers are the deeper into the 3D scene your brush paints - effectively, it would be like painting into a 3D mirror image. As you completed your scene with you would paint in the details closer and closer to the viewer, all the time moving closer to the surface of the display. In short, this would be a brand new way of creating art - a cross between sculpting and painting. Good artists would still need a proper understanding of light and shade and certainly a full working knowledge of perspective, but think of some of the glorious artwork they could produce with a full 3D palette.

How long will we have to wait?

Apple's patent applications would suggest that it is aggressively pursuing 3D display technology. As we have already mentioned in our October 2010 article, "4 innovations that are guaranteed to be in your next iPad, and 2 possibles", we don't see it arriving before 2015. Apple may well be one of the last manufacturers to include such a display, but one thing is certain, when they do it will be revolutionary.

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