Fancy is the companion app of the Fancy website. Fancy describes its service as "part store, blog, magazine and wishlist. It's a place to discover great stuff, to curate a collection of things you love, to get updates on your favorite brands and stores and to share your discoveries."

On any given day you'll find inspiring photos from across the globe. Typical subjects for Fancy items are breathtaking locations, beautiful garments, examples of exquisite industrial design and quirky gadgets. There's always something on Fancy that will make you smile.

Fancy is social, so sharing your favourite items via email, Twitter or Facebook is no more than two taps away. You also get the chance to comment on items and see who else has fancied that same items as you.

It's a simple concept that certainly isn't unique, however the power of Fancy is in the quality of the content. In the time we've been using Fancy, we can't recall ever being disappointed. Whether you spend time to click through and explore each item fully, reading other Fancy users comments, visiting the source webpage, or simply browse through the pictures, Fancy is always entertaining and often inspiring. If you're interested in art, design and travel, you'll love Fancy.

Web Link: Fancy

App Store Link: Fancy app